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Revolutionizing Retail Design with AI

newslounge.co · Jan 23, 2024

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Here’s what we got for you today:

  • A UE5-Powered 'Musical Metaverse' On PC VR

  • Revolutionizing Retail Design

  • Sound effects for movies

  • AI movie trailers and more..

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HEADLINE

A UE5-Powered 'Musical Metaverse' On PC VR

Groove Science Studios, the masterminds behind Soundscape, are back at it again after their hit Soundscape VR in 2017. This time, they're leveraging the power of Unreal Engine 5 and its Lumen technology to bring us something extraordinary.

In their latest press release, the studio shared their vision of creating an interactive audiovisual environment that mirrors the vibrant energy of a music festival.

They're bringing exclusive artist performances from legends like Deadmau5, Evanescence, and Slash. It's not just a concert; it's an entire festival experience in the digital realm.

▶watch the first look gameplay trailer here.

-AA

CASE STUDY

Revolutionizing Retail Design with AI

🚀A Journey to Unconventional Spaces

In the realm of retail, the allure of unique and unconventional spaces has always been a source of inspiration. Take, for instance, the iconic Prada store in Marfa, a brainchild of artists Elmgreen & Dragset. This store stands as a testament to creativity, nestled in an area where one would least expect to find a luxury retail outlet. It's this blend of the unexpected and the artistic that continues to captivate the imagination of designers and consumers alike.

But what happens when you push this concept to new frontiers, to the most inaccessible parts of the world? This idea, bold and uncharted, is not just a flight of fancy but a tangible reality, thanks to the advancements in Artificial Intelligence (AI) in the field of design.

Moreover, AI can analyze vast amounts of data regarding consumer behavior, design trends, and environmental factors, ensuring that the design is not only aesthetically pleasing but also functional and relevant.

Credit: Benjamin Benichou

💡What have the effects of AI in marketing been so far?

Marketers no longer need to question what their ideal customers are thinking or doing online, because AI can decipher that.

Currently in 2024, the global AI market is valued at 142.3 billion USD. And while different studies show varying forecasts, it’s projected to reach about half a trillion USD in 2024 and about 1.5 trillion by 2030.

-AA

Future of Ad Design

Ardy Ala

The Nike Ice Cream Collection is a bold, fun, and colorful line of shoes inspired by the whimsical world of ice cream. Each shoe in the collection represents a popular ice cream flavor, with designs that mimic the look and feel of these delicious treats.

💡I'll provide a more detailed overview of the setup this week, but here are the steps in a nutshell:

  • The entire project was set up and rendered in Houdini.

  • I utilized the ComfyUI's IPAdaptor and StyleAligned workflow to create the collection.

  • Additionally, I used RunwayML for the melting effect and upscaling.

Interested to learn more about this workflow?

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SNIPPETS

💲NVIDIA and AMD Chips Continue to Surge Amid AI Demand.

🚨Tik Tok just released Depth Anything, a powerful depth estimation model.

📽Virtual Production features coming to Unreal Engine 5.4.

🍎Netflix says no to Apple Vision Pro.

📺LG: The race is on to make the best transparent TV in the market.

Flora | Ian Frederick 😲

Driven by the allure of blooming flowers and the quest to master Houdini, this artist crafted a short film that transcends the ordinary.

▶ watch here.

AROUND THE WORLD OF AI

Sonic Vision LM Generates Sound Effects for Videos Based on Prompts

Let's shift gears to sound – which, as we know, is half the experience. This is where Sonic Vision LM comes in. This tool is really amazing. It creates sound effects by analyzing video content. It's hard to grasp until you actually hear it. They demoed it with "Leon: The Professional" and it was impressive. The sounds, like squeaky footsteps and door openings, are all AI-generated!

It's not just cool; it's a game-changer for editors who spend hours on sound effects.
Fun fact: that rain sound in movies? Often it's just frying bacon. Crazy, right?

▶ Watch the demo here.

AI Movie Trailers

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